Course catalogue

People generally do business with people they like or look up to, and not just with a company. This means that successful leaders build their personal brand, resulting in the achievement of organizational goals. A personal brand can elevate you above the crowd and help you achieve your personal and professional goals. It is a constant and ever-changing process of identifying your goals, setting up a plan, and monitoring it consistently. Your brand is a combination of the skills you develop and the behavior you display. In this course, you will look at the traits of building a successful personal brand.

• Define personal brand

• Enlist strategy to build a personal brand

• State the steps to build a successful personal brand

When writing business emails, letters, memos, and other communications, it’s important to check for any grammar or spelling errors that can distract from your message. Misspelled words and grammatical errors are easy to fix if you make a habit of using the spellcheck and grammar features on your computer. In this course, we will review basic punctuation rules. We will examine some common sentence structure mistakes. And we’ll study some common word choice errors. Finally, we’ll provide a list of online resources and books. Don’t let grammar and word choice errors blur your message or damage your credibility.

• Use appropriate punctuations    

• Improve your sentence structure    

• Identify the common mistakes in word usage

In this lesson, you will learn how a culture of learning leads to success. Establishing a culture of continuous learning in your organization takes time and effort, but the results are worth the investment.    

Begin with gaining the support of executives, and then start to incorporate learning into your overall mission, your strategic goals, and value statements.   

Work to get “buy-in” from everyone in your company, and include them in finding ways to learn, teach, and share knowledge.   

Establish easy-to-use systems and processes that make learning an expected part of your corporate behavior.    

Your organization and employees will benefit not only through increased productivity and higher profits, but in personal development and job satisfaction as well. 

• Describe a continuous learning organization     

• List the benefits of a continuous learning organization    

• Build a culture of continuous learning

Whether you’re publicly challenging long-held beliefs or experimenting with a new idea, it’s normal to experience fear or discomfort. You can reduce these emotions by creating a workplace that openly promotes change, welcomes honest and productive discussions, sees failure as a necessary part of business success, and rewards and supports risk taking on a daily basis. It may seem ironic, but when you instill a continuous learning culture and growth mindset in your organization, failure can actually lead to success.

• Identify methods to challenge the status quo   

• Identify reasons for bias towards encouraging smart failure and suggest solutions    

• Enlist ways of encouraging learn from failure culture

First and most importantly, it is the just and moral course of action. Centuries of exploitation, oppression, and disenfranchisement of the Black community has resulted in predominantly white leadership in most organizations. Companies must intentionally disrupt the systemic barriers in place that maintain the biased (prejudiced, race-based) status quo in order to create more inclusive and sustainable organizations that better serve the community.

• Why should companies invest in Black talent?

• How do companies identify and attract Black talent?

• How do companies develop and retain Black talent?