Course catalogue

In today’s dynamic business environment, it has become of utmost importance for any organization to have a strategic plan in place. A strategic plan is a powerful instrument that helps a company commit to a future goal, motivate its organization through vision, clearly see its strengths and weaknesses, and move forward with a well-thought-out and measurable action plan. Thus, we can say that strategic planning sets direction, outlines measurable goals, and aids in changing approaches when moving forward. To develop an effective strategic plan, you must understand both where your business stands today and where it wants to be in the future.

• Define strategic planning and enlist elements of strategic planning      

• Explain the importance of an organizations mission and vision statements      

• Describe the core values and its unique value proposition     

• Outline goals, objectives, and plan to measure progress and performance

Leaders of successful sales organizations focus on strategic planning, intentional hiring, and effective coaching. They build a solid and well-defined sales framework that undergirds their sales team’s efforts. They prioritize hiring people who have the right skills, energy, and outlook. And they develop work environments that are highly structured, purposefully challenging, and appropriately supportive. When sales leaders achieve a good balance of these three factors, the sales process is streamlined, organized, and successful. 

• Build a strategic framework   

• Hire qualified salespeople  

• Coach your team members

"“The single biggest problem in communication is the illusion that it has taken place.” 

-George Bernard Shaw 

Thanks to technology, we now have numerous ways to communicate with one another. Organizations depend on social media, texting, and tweeting in addition to emails to present themselves to all the stakeholders. These rapid-fire methods of communicating have changed how we speak, how we receive information, and how we interpret the information we’ve received. Sometimes, these speed-of-light methods of connecting can affect our communication skills. Have you ever wondered if the receiver received your communication correctly or not? Do you evaluate the messages you send? This course will help you with tricks to communicate effectively using electronic media.

• Judge whether your message is essential and timely 

• Draft short messages 

• Use tools and white spaces for flawless messages 

• Convey the gist of the message in the subject line 

• Make decisions on when to not send emails and when to reply promptly

Do you want to mentor an environment of innovative thinking in your organization? A leader needs to have some qualities to promote innovative thinking among their team members. The leader also needs to know the techniques of exercising innovation. This lesson outlines the qualities and techniques as well as the four-step process of leading innovation sessions. You can also learn various strategies to maintain the environment of innovation in your organization. It encourages you to challenge your processes and think out of the box. This is a must-learn lesson for persons who want to lead innovation teams effectively.

• Describe an ideal change leader and team members

• Explain the techniques of exercising innovation

• Describe the four-step process of leading innovation sessions

The old saying, greater the risk, greater the rewards has probably rung true for many of us in different stages and areas of life. However, still most people tend to avoid risks when possible, because they think that inaction is often safer than action. The belief is that taking a risk is “exposing oneself to the possibility of loss or injury in the hopes of achieving a gain or reward.” But the legendary boxer Muhammed Ali stated “He who is not courageous enough to take risks will accomplish nothing in life.” In this course, you will learn to mitigate risks and start taking calculated risks.

• Recognize the need for smart risk-taking and its 5 components

• Determine the strategies of smart risk-taking  

• List the types of risk-taking cultures