Course catalogue

Consistent business analysis is critical to a company’s short- and long-term success. Because the SWOT framework is such a simple, flexible, and powerful tool, organizations can use it to examine, plan, and implement business decisions and plans that range from incremental to comprehensive. By gathering a range of input from inside and outside the organization, your analysis will provide substantial, relevant, and objective data to guide your decision-making. Whether you’re planning new corporate-wide strategic goals or reviewing departmental processes, a well-executed SWOT analysis will enable you to focus on your strengths, diminish threats, and take advantage of identified business and market opportunities as you move forward.

• Describe SWOT Analysis   

• Conduct a SWOT Analysis   

• Create a SWOT Action Plan

The balance sheet is one of several financial reports that organizations use for monitoring and planning purposes. It is a snapshot of a company’s financials on a specific date. All balance sheets include three components: assets, liabilities, and owner’s (or shareholder’s) equity. The report shows the resources an organization owns (assets), how much money it owes (liabilities), and how much equity the owners (or shareholders) have after liabilities are subtracted from the assets. This is also called the net worth of the company. Some of the benefits of being able to read and understand a balance sheet include making better management decisions, identifying potential financial issues before they cause bigger problems, and improving your company’s organizational efficiency.

• Record the assets of a company    

• Define liabilities    

• Explain owner’s equity

Employees working in an organization bring a level of enthusiasm and energy to the work they do in the organization. They are committed and creative in their approach. This energy is crucial for any organizational success, and it is termed as emotional motivation. The factors influencing this energy level can be either intrinsic or extrinsic. In this lesson, you will learn about both intrinsic motivation and extrinsic motivation and how to leverage them. 

How do you motivate your team to do their best? You give them the tools, trust, and time to make their jobs personal. You provide enough challenge for them to work at facilitating better, but not so hard that they become discouraged. Help them connect with their work and give them a reason to work, which is beyond the paycheck. 

• Explain the challenges of using extrinsic motivation 

• Learn the three methods of intrinsic motivation: autonomy, mastery, and purpose

Defining your competitive edge, target market, and competition is just the first step to gaining more market share in your industry or niche. This is an ongoing process. You must continuously research, review, and revise these three factors in order to maintain your edge. Use your research alongside a competitive strategy to drive internal and external efforts through marketing, corporate culture, training, hiring, research, operations, customer service, messaging, leadership, and more. Defining and leveraging your unique competitive edge is the key to market success.

• Define your competitive edge    

• Define your target market and identify your competition    

• Practice the strategies for building your competitive edge

The virtual interview can be a challenging and difficult process if you don’t prepare properly. You may face many challenges, such as technological, ambience related issues. However, to convene a successful interview, it is important to how to overcome these challenges. Branding your company is also one the challenges you may face when conducting virtual interview. Home setup throws various set of challenges, which one must overcome to have successful virtual interview. In this course, you will learn to overcome the challenges faced in conducting a successful virtual interview. 

• Identify the requisites of a pre-interview process

• List best practices while conducting interview virtually

• Identify post interview actionable